Canada’s Leading Public Relations Firms Commit to Strategic Actions Against Racism
The Canadian Council of Public Relations Firms (CCPRF) today shared a commitment to six strategic actions that Canadian agencies can […]
Kia Canada Reports Best Month Ever in its History in Canada
Kia Canada reports sales of 8,647 units in the month of June with a 7% YoY increase, following on the
17th Annual Cashmere Collection: Masquerade Ball
Masks, the fashion accessory of the year, will take centre stage at a first-of-its-kind virtual performance this September along with
Grill With Goodness: Maple Leaf Foods Launches Maple Leaf 50/50™, a Range of Products Made With Half Premium Meat, Half Plant-Based Protein and Natural Ingredients
These innovative fusion protein offerings answer consumer interest in plant-protein without compromising taste. Canadians can learn more and join in
How To Pivot Your Brand Marketing Strategy for a Post-COVID World
Intro Nothing is the same. The one thing we can count on with the Coronavirus and the post-pandemic world, is
Kruger Products Rolls Out National Give-Back Program to Frontline Healthcare Workers and Canadians in Need
Today, Kruger Products, Canada’s leading tissue products manufacturer, is launching a national #RollingItForward program to support Canada’s valiant frontline healthcare
New Study from Thermacell Finds Majority of Canadians Say Mosquitoes Are the Worst Part of Summer
As we adjust to an era of new social norms, Canadians are still very much concerned about protecting themselves against
Kruger Products Expands #RollingItForward in Partnership with NHLPA and Donation to Food Banks Canada to Inspire Acts of Neighbourly Kindness
Seven NHL® players are taking to social media today to inspire Canadians to perform Acts of Neighbourly Kindness as they
Strategic Objectives Named IABC/Toronto PR Agency of the Year 2020; Wins 17 Awards
This may be our eighth week of physical distancing, but our mighty Strategic Objectives Team still cleans up nice! Strategic
Influencer Marketing: Will It Survive COVID-19?
Intro Is the multi-billion-dollar Influencer marketing industry going bust? In recent weeks, there has been a flurry of commentary heralding
