Victor is the corporate officer responsible for the agency’s effective financial management and IT systems. A long-time team member with Strategic Objectives, Victor’s mission is to approach our clients and team with effective solutions that maximize efficiencies, productivity, and budget. He instills a professional, financial approach and mindset throughout Strategic Objectives to help deliver exceptional client-focused account service.

In his 30 years with the agency, Victor has witnessed a PR and IT revolution. His years in PR have made Victor both left-brained and right-brained; analytical, and creative too. A graduate of York University, Victor spent four years with Sone & Rovet Chartered Accountants before hopping the fence to PR.

Victor is a passionate audiophile obsessed with music and high-fidelity soundstage reproduction gear. He also loves to cook and enjoys cruising the Caribbean.