Summer Road Trips: Hankook Tire Explains Why Tire Choice Matters
Hankook Tire highlights the critical importance of tire safety and performance Summer is here, and drivers across Canada are preparing […]
The Macallan Reimagines Packaging for Timeless Collections
New design inspired by The Macallan Estate and crafted to reflect the legacy and future of the brand The Macallan,
Global Pet Foods Celebrates National Pet Month with Pawsitively Canadian campaign
Largest privately-owned Canadian pet specialty retailer shines a spotlight on Canadian brands For nearly 50 years, Global Pet
Strategic Objectives’ President, Adriana Lurz, Named PR Professional of the Year and SO Wins Four CPRS ACE Awards
CPRS Recognizes Strategic Objectives’ Leadership and Innovative Campaigns We are SO proud! Strategic Objectives’ President and Partner, Adriana Lurz, was
RCVRI Chooses Strategic Objectives to Launch the Future of Wellness in Toronto
The new standard in performance wellness lands in Canada RCVRI, a premium performance wellness and recovery studio, is set to
Strategic Objectives is named IABC/Toronto 2025 Agency of the Year!
SO also earns 15 OVATION Awards and “Best of the Best” Award! We are SO honoured! Driven by an unwavering
NEW Honours for Strategic Objectives Co-Founders
SO Partners Named to Canada’s Marketing, Advertising, PR and Communications Hall of Fame with an Annual Scholarship in their Honour
15th annual A&W burgers to beat MS day raises $1,6M for MS Canada
National Fundraiser has donated more than $20M to Multiple Sclerosis Research Through the Support of Canadian Burger Lovers. A&W Canada
I am Learning from the Best Mid-Size PR Agency in the World!
Intro Benjamin Franklin once said, “tell me and I forget, teach me and I may remember, involve me and I
Agency of the Year 2023, Strategic Objectives Raises the Bar
Toronto-based, indy agency takes the honours for 10th time in 14 years; wins 13 OVATION Awards, plus “Best of the